Client: The Walt Disney Studios, 2021
From the first glimpse of the first trailer released, we were all-in on this title. As Marvel fans, we were both honored and excited to be a part of the campaigns introducing viewers to their new favorite Avenger. Leveraging custom graphics and animation, custom VFX, green screen composites, and talent-focused content shoots, we obsessively crafted campaign creative across social, out-of-home, and AV spaces. Forging a cohesive style across multiple platforms (yet customized for each), we embraced the action-packed, family-oriented story at the heart of Shang-Chi while highlighting the humor and heart of the talented cast for this theatrical-exclusive, record-breaking, cinematic event of a film.
