Client: Disney+, 2021
Wanda and Vision living the American dream in the heart of the small town of Westview, what could happen? What might happen? WHEN will it happen? After Avengers Endgame, MCU fans were ravenous for new Marvel content. So, when the first trailer dropped the biggest question on everyone’s minds was WHEN will it start? We partnered with Disney to deliver the answer with the highly anticipated date announce motion poster, but we were just getting started. We glitched through the decades and pushed the boundaries on screens of all sizes, from TikTok to Times Square to the Disney + platform itself.
Date Announce Motion Poster “Televisionary”
Key Art: Art Machine, Sound design: mOcean
PAID SOCIAL
TikTok ADS
With very limited access to talent and minimal trailer footage, creating authentic content that feels native to a platform like TikTok can be quite the challenge.
But not for us. We utilized the Wanda glitch to get around super-short trailer shots and leaned into TikTok trends (i.e the time warp scan, duet chains etc.) to create placements
that feel native to the platform and yet seamlessly align with the overall campaign narrative.
VERTICAL VIDEOS