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SOCIAL

Client: Warner Bros. Entertainment Inc., 2016

For the Home Entertainment release of How To Be Single we created the Ultimate Dating Survival Guide, chock full of original content in the form of tips, rules, etiquette and lingo to help singles traverse the world of dating. We broke out 63 pieces of content into 3 distinct chapters that mirror the phases of the dating life cycle. To keep in line with the survival guide theme we designed a unique badge that represented the content of each chapter. This design strategy also helped to let viewers know that these pieces were part of a series and to check back for more.