From Mission Statement to Mission Accomplished

The M Factor is an award-winning, multi-disciplinary creative agency specializing in entertainment marketing. We are creatively owned and managed, all of our decisions are based on one thing: the best possible execution. If resources are limited or don’t exist - we find a way. We make it happen. Whether its awe-inspiring motion graphics on the largest screens in Times Square or robust, engaging social content on the smallest mobile screens we ALWAYS give it our all. The results? Bigger box office opens, higher video views, higher engagement rates, increased sales and most importantly happy clients.  

 

founders

             Melodie smith

             Melodie smith

With an infectious energy and a keen eye for cutting edge creative Melodie Smith has over 10 years entertainment marketing experience. Throughout her career she's held a variety of different roles such as: art director, graphic designer, animator, developer and producer on countless high-profile campaigns.

Spurred by the desire to create a more intimate, streamlined creative agency; she founded The M Factor in 2010. She continues her passion
for amazing creative, new media and client relations as Creative Director. She is thankful and fortunate to work with incredible clients and a talented team of artists and innovative thinkers


 

             MARK ESPARZA

             MARK ESPARZA

 


Mark enjoys a hands on approach at all levels of the creative process as well as fostering and maintaining client relationships. He oversees the application of consistent design solutions across a wide sampling of projects including branding initiatives, key art development and social media applications. A graduate from Art Center College of Design, his 10+ year career has led him to work with major entertainment clients including Warner Bros., Paramount, PBS and Disney.

A SoCal native, Mark has a passion for movies with masked heroes, anything with a Ford V8 and a Coke with lots of ice.